For the first time, trading on Bursa Malaysia can be done completely online!  

We are Malaysia’s first completely online equities broker offering innovative digital investment opportunities to investors keen to trade on Bursa Malaysia. 

Rakuten Trade (楽天トレード) is the result of a joint venture between Malaysia’s leading independent investment bank Kenanga Investment Bank Berhad and Japan’s Rakuten Securities, Inc. part of Rakuten Group (“Rakuten”), a global innovation leader. The Rakuten Group empowers society, while providing convenience to customers around the world with easy-to-use and innovative services. 

We first made waves in the investment banking industry on 19th May 2017 when we officially opened our doors as the country’s first digital equity broker in Malaysia. Less than a year later, we were named  FinTech Company of the Year 2018 by the Malaysian Communications And Multimedia Commission (MCMC).

We are proud to say that our FinTech platform combines best practices in both Malaysia and Japan. Malaysian investors no longer need to go through a dealer or to a bank to open an account. They can now open an account within two hours, top up available funds via normal instant online bank transfer and have access to real time market price feeds…all the comforts of a traditional broker except it’s completely online via our website or app.

Like payment cards, we offer investors different ways to trade on Bursa Malaysia – Cash Upfront or Contra trading. 
- Cash Upfront Account operates like a debit card allowing the client to trade using available cash in their own account whereas a Contra Account is like a charge card; clients are extended a spending limit but it must be fully settled within a pre-determined shorter time frame. 

We give investors the opportunity to have a completely online equity broking experience from account opening, live market feeds, execution and settlement of trades to accessing research reports, investment ideas and earning rewards.

We are also the first equity trading broker to launch our own rewards eco system that collaborates with three of the country's top loyalty programs - AirAsia BIG, B Infinite and BonusLink. 

We received a restricted Capital Markets Services License ("CMSL") by the Securities Commission Malaysia to deal in listed securities and provide investment advice in 2017.